Why We Do What We Do

In today's fast-paced world, we often form opinions based on assumptions and superficial impressions. This can make it hard to understand the reasons behind a consultancy's actions. At smith & beta, we've taken a step back to reaffirm why our work is important and why we're expanding beyond digital and tech education to cover more relevant business content areas.

Here's what drives us:

Supporting Gen Z: We know that perceptions about work are changing, especially with Gen Z entering the workforce. Rather than viewing these changes negatively, we ask, “How can we support and engage younger workers, giving them the confidence, flexibility, and skills they need?”
Staying Current: Our review of digital content showed that much of it is still relevant. As digital tools evolve, it's crucial for workers to keep up-to-date.
Adapting Post-Pandemic: The post-pandemic work environment is different, and many find it challenging to return to old habits. We believe that enhancing "soft" skills can bring joy and competence to the workplace, improving overall job satisfaction.

We're excited to announce a new range of courses that will be available soon. We’d love to hear your feedback on what drives great programming in 2024.

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Did you read these already?

The smith & beta Climate Pledge

Storms can bring out the best in us. How can we act to be a more earth conscious company?

Open to AI

Yes, we’re bombarded with information and filter what’s true, relevant, and meaningful, but just when we think we have it figured out, the questions shift. A topic that seems critical to know is artificial intelligence (AI). It feels familiar, doesn’t it?

In today’s fast-moving world, it can feel like everything is moving too quickly. With so many digital tools at our disposal, we often wonder: Are these tools really making us faster, or just more overwhelmed? Can we keep up with the speed of modern life while still finding time to reflect, create, and connect?

Back to School

At smith & beta, we believe that the joys and challenges of childhood learning can and should continue in our daily work. By fostering a learning culture, we ensure that tackling new developments—like artificial intelligence, equity, and digital communication tools—is met with the confidence that comes from knowledge and mastery.